Workshop: Marketing on a Shoestring
Hancock Community House - 77-85 King St., Palmerston North 4410
Make more of an impact with less time and less money. Whether you're looking for members, donors, supporters, volunteers or programme participants, this workshop will help you identify what you need to do to get them on-board. Learn what marketing really is and how you can do it effectively on a limited budget.
Cost: $120 per person (Tonic Subscribers receive a 10% discount).
In this Shoestring Marketing Workshop you will discover:
- What people really need to know about your organisation
before they'll engage and how to have those conversations when you're
light on time and money.
- The multitude of marketing
opportunities available and the importance of using them to be
- How to make the most of your
local media to engage potential donors, sponsors, supporters and service
- What people really want to see
on your website, Facebook page and newsletter. Are you wasting your time?
- The importance of storytelling
and how to do it well.
- How to take people from 'knowing
about you' to 'experiencing you', and
- How to put it altogether so that you have a coordinated marketing plan.
This workshop is
full of simple ideas that you can immediately put into practice. You will get
an understanding of what marketing really is and why it's important your
organisation does it well.
Tauranga: Tuesday 13th February, 9.30am - 4pm
Nelson: Wednesday 21st February, 9.30am - 4pm
Central Auckland: Wednesday 21st February, 9.30am - 4pm
Dunedin: Tuesday 27th February, 9am - 3pm
Invercargill: Wednesday 28th February, 9am - 3pm
Whangarei: Thursday 1st March, 9.30am - 4pm
Christchurch: Tuesday 6th March, 9.30am - 4pm
Palmerston North: Wednesday 14th March, 9.30am - 4pm
Hamilton: Tuesday 27th March 9.30am - 4pm